Talk Radio Veteran Spills His Guts To Milwaukee Magazine
Everyone’s talking about the insider expose published by Milwaukee Magazine from Dan Shelly. the sub-headline reads, “[t]he former news director of WTMJ reveals how talk show hosts like Charlie Sykes and Jeff Wagner work to get us angry.” Far from being a local phenomenon, Shelley talks about the nuts and bolts of talk radio; the rhetorical techniques, the psychological profiling of the audience, the thin-skinnedness of critics when criticism is turned on them. Without ruining the article, let’s just skip to the very end:
In response to this story, we received the following e-mail from WTMJ:
We are surprised and saddened that a former employee, who worked with us for ten years, would choose to attack our talk shows hosts and company in this manner. Neither the station nor our hosts were offered a chance to comment on the claims made by the author. Newsradio 620 WTMJ stands by Charlie Sykes and Jeff Wagner and will continue to give their listeners the opportunity to share and participate in the best local talk programming in Milwaukee.